Most Famous Virtual Influencers In 2025
Introduction
The social media landscape is evolving faster than ever, and by 2025, we’ve entered an era where influencers are no longer limited to humans. Hyper-realistic virtual influencers have taken center stage—created through advanced AI, 3D design, and rich digital storytelling, they’ve become a powerful creative tool for brands. With flawless visuals, zero scandals, and a 24/7 online presence, brands heavily prefer them for consistent and high-quality content. Their posts are always polished, visually striking, and instantly engaging for global audiences. In fashion, beauty, lifestyle, and entertainment, these digital icons are setting new standards and shaping fresh trends. 2025 clearly proves that AI-powered creators aren’t just the future—they’re the new definition of real influence.
What Is Virtual Influencers ?
Virtual influencers are digital personalities that are completely computer-generated. They aren’t real humans, yet they behave on social media just like real people—sharing posts, interacting with fans, and collaborating with brands. Each virtual influencer has a unique style, personality, and storyline that attracts followers. Their biggest advantage is that they remain consistently polished, and their content is visually flawless. Essentially, they are the perfect blend of AI and creativity, giving social media a whole new dimension.
Top Virtual Influencers to Watch in 2025
In 2025, several virtual creators literally shook the internet — their style was flawless, their storytelling was sharp, and their brand collaborations were completely next-level.
Lil Miquela
@lilmiquela
◎ Followers – 2.3M
◎ Niche—Fashion, Music, Lifestyle
◎ Location—Los Angeles, USA
◎ Type—Mega
Lu do Magalu
@magazineluiza
◎ Followers – 8.4M
◎ Niche – Retail, Tech, Lifestyle
◎ Location—Brazil
◎ Type—Mega
Imma
@imma.gram
◎ Followers – 387K
◎ Niche – Fashion, Lifestyle
◎ Location—Tokyo, Japan
◎ Type—Macro
Kyra
@kyraonig
◎ Followers – 236K
◎ Niche—Fashion, Travel, Lifestyle
◎ Location—India, Mumbai
◎ Type—Macro
Shudu
@shudu.gram
◎ Followers – 239K
◎ Niche – Fashion, Beauty, Model
◎ Location—South Africa
◎ Type—Mega
Noonoouri
@noonoouri
◎ Followers – 483K
◎ Niche – Fashion, Beauty, Luxury
◎ Location—Munich, Germany
◎ Type—Macro
Aitana López
@fit_aitana
◎ Followers – 385K
◎ Niche-Fashion, Fitness, Lifestyle
◎ Location—Spain, Barcelona
◎ Type—Macro
Bermuda
@bermudaisbae
◎ Followers – 208K
◎ Niche – Fashion, Lifestyle
◎ Location—California, USA
◎ Type—Micro
Rozy
@rozy.gram
◎ Followers – 167K
◎ Niche-Fashion, Beauty,Lifestyle
◎ Location—Seoul, South Korea
◎ Type—Macro
Seraphine
@seradotwav
◎ Followers – 308K
◎ Niche—Music, Gaming, Fashion
◎ Location—Los Angeles, USA
◎ Type—Macro
Mia Zelu
@miazelu
◎ Followers – 220K
◎ Niche – Fashion, Lifestyle
◎ Location—Not Available
◎ Type—Macro
Thalasya
@thalasya_
◎ Followers – 450K
◎ Niche—Travel, Lifestyle, Culture
◎ Location—Indonesia
◎ Type—Macro
Blawko
@blawko22
◎ Followers – 115K
◎ Niche-Culture, Music, Gaming
◎ Location—Los Angeles, USA
◎ Type—Macro
Zinn
@plusticboy
◎ Followers – 40.9K
◎ Niche – Fashion Modelling
◎ Location—Japan
◎ Type—Micro
FN Meka
@fnmeka
◎ Followers – 157K
◎ Niche – AI rapper, Hip-Hop
◎ Location—Utah, USA
◎ Type—Macro
Naina
@naina_avtr
◎ Followers – 374K
◎ Niche—Fashion, Lifestyle
◎ Location—India
◎ Type—Macro
How Virtual Influencers Are Created
Creating virtual influencers is a perfect fusion of art and technology, where every element — design, personality, and content — is crafted with precision.
1. Character Design & Aesthetic
3D artists shape every detail—the face, hairstyle, body structure, fashion, makeup, and overall vibe. Each virtual influencer has a unique, instantly recognizable look that makes them visually striking.
2. Personality & Storyline
AI and creative writers work together to build their personality, tone, interests, strengths, and unique storyline. This becomes their digital “soul,” which helps them connect emotionally with followers.
3. Content Creation
High-quality renders, AI-powered animations, and virtual photoshoots combine to create realistic, polished, and scroll-stopping content.
4. Social Media Management
Human teams manage their posts, handle brand collaborations, and maintain engagement with the audience to keep the virtual influencer active and relevant.
How AI-Generated Influencers Work?
AI-generated influencers are fully digital creators powered by advanced design tools and artificial intelligence.
Digital Design: 3D artists and AI tools create their appearance, style, and personality.
Social Media: Once ready, they post photos, videos, and updates on platforms like Instagram and TikTok.
Brand Partnerships: Brands use them for campaigns, ads, and collaborations because they’re consistent and risk-free.
AI Interactions: AI helps handle comments, DMs, and audience engagement.
Team Management: Human teams plan their content, strategy, and online presence.
In short, they work just like real influencers — but everything happens in the digital world.
Conclusion
In the end, virtual influencers aren’t just a trend — they’re redefining the future of social media and digital marketing. Their perfect visuals, carefully crafted personalities, and 24/7 online presence prove that online fame is no longer limited to real humans; creativity, consistency, and smart digital storytelling are just as powerful. In 2025, these virtual stars are leaving their mark across every platform — whether it’s fashion, lifestyle, travel, or music, their influence is strong in every niche. They show that in the digital world, the only real boundaries are the ones set by imagination and AI.
FAQs
What are virtual influencers?
Virtual influencers are fully digital, computer-generated personalities who share content on social media just like real creators. Their looks, voice, personality, and storytelling are all designed using CGI and AI.
Who is the most popular virtual influencer?
Lu do Magalu
A super-viral virtual creator from Brazil, famous for tech and lifestyle content. She’s the digital face of Magalu, and her fun, relatable personality makes audiences instantly connect with her.
More top virtual influencers:
- Lil Miquela
- Imma
- Kyra
- Naina
- Aitana López
- Shudu
- Rozy
- Mia Zelu
How do virtual influencers make money?
They earn through:
- Brand collaborations
- Sponsored posts
- Product placements
- Digital campaigns
- Virtual events & activations
Who creates virtual influencers?
Virtual influencers are created by 3D artists, animators, AI developers, creative studios, and marketing agencies. Each virtual influencer has a dedicated team that designs their appearance, personality, and storyline.
Which brands use virtual influencers?
Top global brands include:
- Gucci
- Samsung
- Prada
- Balmain
- IKEA
- KFC
- Calvin Klein
In India, fashion, beauty, and tech brands are increasingly adopting virtual influencers for campaigns.