Best Influencer Marketing Agencies In India
The best influencer marketing agencies in India do more than simply connect brands with creators. They focus on building authentic influencer relationships, using data-driven strategies, and delivering measurable ROI. In today’s competitive digital landscape, platform-specific expertise across Instagram, YouTube, and LinkedIn is essential. Agencies like Influvera, Chtrbox, Grynow, and Influencer.in stand out because they prioritize real business growth, brand credibility, and long-term impact over vanity metrics such as likes or follower counts.
What Is an Influencer Marketing Agency?
An influencer marketing agency helps brands promote their products or services through social media influencers. It connects businesses with the right creators (Instagrammers, YouTubers creators, etc.) and manages the full campaign from start to end. The agency handles influencer selection, deal discussions, content planning, posting, and performance tracking. The goal is to build brand awareness, trust, and sales using influencers’ real and engaged audiences.
What Does an Influencer Marketing Agency Do?
An influencer marketing agency works with brands to create and manage influencer campaigns that improve visibility, trust, and audience engagement. From selecting the right creators to overseeing execution and results, these agencies ensure campaigns stay authentic, organized, and aligned with brand goals.
Key functions and services offered by an influencer marketing agency include:
Strategy & Planning: Setting campaign objectives, understanding audience behavior, and choosing the right category of influencers—such as nano, micro, or macro—based on campaign goals.
Influencer Outreach & Negotiation: Reaching out to relevant creators, coordinating communication, and handling commercial discussions to create value-driven partnerships.
Campaign Execution & Management: Supervising content creation, aligning messaging, and maintaining a balance between brand guidelines and creator originality.
Performance Tracking & Reporting: Measuring results using metrics like engagement, reach, clicks, conversions, and overall ROI.
Trend Analysis & Relationship Building: Monitoring platform trends and nurturing long-term brand–creator partnerships for sustained growth.
List of the Best Influencer Marketing Agencies in India
Below are some of the top influencer marketing agencies in India known for their results, creator network, and professional approach.
Influvera is one of the leading influencer marketing agencies in India, helping brands grow through Instagram and YouTube influencer marketing campaigns. Based in India, Influvera works on a platform + agency hybrid model, where brands share their goals and budgets, and the team shortlists category-specific influencers across fashion, food, parenting, lifestyle, and other niches. Influvera works with all types of creators—from nano and micro influencers to macro, mega, and celebrity influencers—making it suitable for brands of all sizes in the Indian market. The agency manages influencer campaigns end-to-end, including creator coordination, deliverables, approvals, and timelines, with a strong focus on measurable results such as brand awareness, engagement, and conversions, not just reach.
Socio Influencer is an India-based influencer marketing agency that helps brands connect with social media creators for region-focused and audience-driven campaigns. The agency specializes in working with local and regional influencers, making it ideal for brands targeting specific cities, states, or language-based audiences across India. Socio Influencer offers end-to-end influencer marketing services, including influencer discovery, campaign strategy, content execution, and performance tracking. Its focus on regional reach, authentic creator content, and measurable engagement helps brands build strong connections with local audiences.
Chtrbox is a leading influencer marketing agency in India known for data-driven creator campaigns. In October 2025, it became India’s first influencer marketing agency to go public, listing its IPO on the BSE SME platform. The company expanded globally in January 2026 with its first international office in Dubai. Now part of QYOU Media India, Chtrbox operates specialized verticals like BharatBox for regional creators, Youth-Ink for campus marketing, and Chtrbox Represent for exclusive talent management.
One Impression is a fast-growing influencer marketing agency in India that has evolved into a tech-driven platform. The company launched Amplify, an AI-powered creator platform that automates influencer discovery, campaign execution, and performance tracking. Backed by $10 million in Series A funding from Krafton, One Impression has scaled rapidly. Today, it manages a global network of over 14 million creators, helping brands run high-impact, data-focused influencer campaigns at scale.
BuzzFame is an Indian influencer marketing agency headquartered in Chennai, Tamil Nadu, founded by digital marketing expert Sorav Jain. It helps brands connect with social media creators to run data-driven and authentic influencer marketing campaigns across India. Part of the echoVME Digital network, BuzzFame offers end-to-end influencer marketing services, including creator discovery, strategy, content execution, and analytics. Its influencer network includes nano, micro, and macro creators across platforms like Instagram, YouTube, and X (Twitter), with a strong focus on measurable ROI, audience alignment, and transparent performance reporting.
Confluencr is a leading influencer marketing agency in India that helps brands drive authentic engagement through data-driven influencer campaigns. Operating in India’s fast-growing creator economy, Confluencr works across platforms like Instagram, YouTube, and LinkedIn. The agency offers end-to-end influencer marketing services, including campaign planning, influencer sourcing, content strategy, and performance tracking. Confluencr has partnered with startups, established Indian brands, and multinational companies, focusing on long-term influencer partnerships in finance, technology, fashion, and consumer goods for measurable ROI.
Influencer.in is an influencer marketing platform in India that connects brands with a curated network of influencers and content creators across multiple niches. The platform helps brands discover and collaborate with creators on Instagram, YouTube, and other social media channels to run effective influencer marketing campaigns. Using data-driven insights and analytics, Influencer.in enables marketers to find the right creators and execute authentic, high-impact campaigns that improve brand awareness, engagement, and overall marketing performance in the Indian market.
Viral Nation is a global leader in digital and social-first marketing, combining creative services with proprietary technology. The company specializes in influencer marketing, social content production, and talent representation, helping brands achieve measurable growth and cultural relevance. Through its AI-powered brand safety platform Secure and creator intelligence tool CreatorOS, Viral Nation enables safe, data-driven influencer partnerships. Its integrated approach helps brands connect with engaged audiences worldwide through authentic, high-impact social storytelling.
WhizCo is an India-based creative technology and influencer marketing agency headquartered in New Delhi. Founded in 2017, it is known for combining influencer marketing with advanced technologies such as AR, VR, and CGI to create immersive brand campaigns. WhizCo works with brands across e-commerce, lifestyle, and entertainment sectors, managing large-scale creator-led campaigns using micro and macro influencers. Its focus on phygital experiences, digital storytelling, and engagement-driven strategies helps brands improve visibility, user engagement, and conversions in the Indian market.
Upfluence is a global influencer and affiliate marketing software company designed for e-commerce and social commerce brands. Founded in 2013, it provides a SaaS platform that helps businesses discover influencers, manage creator relationships, automate campaigns, and track performance through a data-driven system. Upfluence combines influencer marketing, affiliate management, and AI-powered automation, including its Jaice AI copilot, to simplify workflows. The platform integrates with major e-commerce tools such as Shopify, Amazon, WooCommerce, Magento, and BigCommerce, helping brands increase online sales and measurable ROI.
FAQs
Which is the best influencer marketing agency in India for startups?
Agencies like Influvera is one of the best influencer marketing agencies in India for startups, offering budget-friendly campaigns, niche creators, and performance-driven strategies tailored for growing brands.
Which is the first public influencer marketing agency in India?
Chtrbox (Chatterbox Technologies Limited) is India’s first influencer marketing agency to be listed on the stock market. It launched its IPO on the BSE SME platform in October 2025.
Best Influencer Marketing Agencies in India
There are several top influencer marketing agencies in India, such as Influvera, One Impression, Grynow, and Chtrbox.
Other popular agencies include:
- BuzzFame
- Vavo Digital
- Influencer.in
- Confluencr
- Socio Influencer
- Eleve
- The Media Ant
How do influencer marketing agencies calculate ROI?
Influencer marketing agencies calculate ROI by tracking reach, engagement, website traffic, conversions, and sales, then comparing campaign results with total spend using analytics tools, tracking links, and promo codes.
Do agencies work with micro-influencers in India?
What is the cost of influencer marketing in India?
The cost of influencer marketing in India depends on factors like the influencer’s reach, niche, platform, content format, and campaign goals, with budgets varying based on the scale and complexity of the campaign.
Which agencies provide regional (vernacular) influencer campaigns?
Several influencer marketing agencies in India offer regional (vernacular) influencer campaigns, including Influvera, Chtrbox, and Socio Influencer, helping brands reach local audiences through regional-language creators.
Final Thought
Influencer marketing in India is no longer limited to likes or follower counts—it focuses on trust, relevance, and measurable business impact. The best influencer marketing agencies in India combine strong creator relationships, data-driven strategies, and platform expertise to help brands grow in a competitive digital market. Whether you are a startup, a D2C brand, or an established company, choosing the right agency helps you reach the right audience, build credibility, and drive real conversions—something agencies like Influvera focus on through authentic creator partnerships and performance-led campaigns. A well-planned influencer strategy turns creator content into long-term brand value.
Ready to scale your brand with the right creators? Contact Influvera today, and let’s build a high-impact influencer strategy tailored for your success!