The Most Popular Skincare Influencers In India
In 2025, skincare is no longer just a routine—it’s a personal ritual focused on self-care and informed choices. Indian audiences are becoming more conscious of their skin, seeking trustworthy advice and transparent product reviews. This is where skincare influencers have truly made their mark. They simplify complex ingredients, debunk myths, and offer honest recommendations that help followers embrace their natural beauty with confidence.
With diverse skin tones and climates across India, the need for personalized skincare guidance is greater than ever. These influencers bring relatable, practical knowledge, making skincare accessible and enjoyable for everyone — whether you’re looking to tackle stubborn acne or achieve that perfect, dewy glow.
As we move into 2025, these top skincare influencers continue to inspire millions with their expertise, creativity, and authenticity. They’re setting trends, reviewing new products, and sharing valuable tips that empower their followers to make smarter decisions for healthier, happier skin. Let’s explore some of the most popular skincare influencers leading India’s beauty conversation this year.
List of top Skincare influencers in India
1. Shreya Jain
About: Shreya Jain is a trusted beauty and skincare influencer who simplifies complex products with honest reviews. She shares practical, affordable skincare tips that suit Indian skin types, making her content helpful, approachable, and perfect for everyday skincare routines.
USP: Honest reviews and affordable product recommendations for Indian skin types.
2. Malvika Sitlani
About: Malvika Sitlani is a vibrant beauty and lifestyle influencer who blends skincare, makeup, and wellness into her engaging content. She shares personal routines and glowing skin secrets, making skincare feel fun, accessible, and always effortlessly chic.
USP: Combining everyday skincare with a glam aesthetic — perfect for skincare enthusiasts who also love makeup.
3. Aashna Hegde
About: Aashna Hegde is a Gen-Z favorite influencer who mixes skincare, beauty, and travel in her posts. Known for her authentic, relatable style, she shares approachable skincare tips that make self-care feel like a fun conversation with a bestie.
USP: Fun and upbeat skincare content that feels like a chat with your bestie.
4. Dr. Bhagyashree
About: Dr. Bhagyashree is a dermatologist who simplifies skincare with professional expertise. Her science-backed advice and educational posts help followers make informed decisions and build effective, healthy skincare routines that work for different skin types.
USP: Medical expertise with easy-to-understand skincare tips for all ages.
5. Tarini Peshawaria
About: Tarini Peshawaria is a holistic beauty influencer who emphasizes wellness-driven skincare. Her content explores natural remedies, gentle products, and self-care rituals, inspiring her followers to embrace skincare routines that nourish both body and mind for a radiant glow.
USP: Natural and wellness-oriented skincare routines, including DIYs and lifestyle advice.
6. Divya
About: Divya is a practical skincare influencer who keeps it real with affordable product reviews and easy skincare hacks. Her relatable, everyday tips help followers navigate the skincare world, making beauty routines simple, accessible, and super budget-friendly for everyone.
USP: Skincare on a budget — accessible and effective tips for everyday routines.
7. Simmy
About: Simmy is an empowering influencer who celebrates real, unfiltered skin. From sharing beginner-friendly advice to showing her own skin journey, Simmy’s authentic posts inspire followers to embrace their natural beauty while learning effective and easy skincare habits.
USP: Promotes self-love and confidence with honest and relatable skincare advice.
8. Sneha Sen
About: Sneha Sen is a talented beauty influencer who seamlessly combines skincare and makeup. Her honest reviews and creative tutorials help followers discover new products and tricks to enhance their glow, making beauty and skincare feel approachable and fun.
USP: Creative tutorials that help followers level up both skincare and makeup.
9. Aishwarya Kandpal
About: Aishwarya Kandpal is a minimalist skincare advocate who shares transparent product reviews and gentle routines. Her calm, straightforward style appeals to those who appreciate fuss-free beauty, proving that simple, consistent care is the secret to healthy, glowing skin.
USP: Stress-free skincare that emphasizes simple, clean routines without overcomplication.
10. Mrunal Panchal Sharma
About: Mrunal Panchal is one of India’s most energetic and creative beauty influencers. From skincare to bold makeup looks, her playful, relatable style inspires her audience to embrace trends while keeping beauty routines fun and approachable for everyone.
USP: Fun, vibrant beauty content that empowers Gen-Z with confidence.
Get Skincare Influencers For Brand Promotion
In today’s world, skincare influencers are game-changers not just for their followers, but also for brands. If you want to promote your skincare product or brand, then collaborating with these influencers is the smartest move you can make.
These influencers have a real, authentic connection with their audience, so their recommendations come across as genuine. When they honestly review or demonstrate your product, it builds trust among their followers.
Additionally, with their creative content, your brand’s visibility increases, new customers discover you, and your chances of boosting sales grow even higher. So, if you want to take your brand promotion to the next level, choose the right skincare influencer — because their followers are today’s most active beauty lovers!
Conclusion
Skincare in India has never been more exciting, diverse, and accessible—all thanks to these talented influencers who continue to inspire with their honesty, creativity, and expertise. Whether you’re looking for dermatologist-approved solutions, affordable product recommendations, or easy-to-follow skincare routines, this list truly has something for every skin type and concern. By following these top influencers, you’ll stay updated on the latest trends, discover products that actually work, and embrace habits that help you achieve healthy, glowing skin. Remember, beautiful skin is a journey, and these incredible influencers will help guide you every step of the way. Ready to take your skincare game to the next level? Don’t wait—click here to explore our complete skincare services and let us help you begin your personalized glow-up. After all, your skin deserves the very best!